RFP for FARE Hispanic Research

The Financial Alliance for Racial Equity (FARE) is an Ohio-based 501(C)6 nonprofit organization with tax exempt status with the IRS. FARE members include financial services firms, industry partners, and historically Black colleges and universities (“HBCUs”). We aim to transform the financial services industry to better serve diverse employees and communities—current and future generations—using actionable and measurable solutions.

In 2018, Nationwide, along with the American College of Financial Services, initiated the R.I.S.E. Research to determine why there was a lack of Black financial professionals in the financial services industry. The R.I.S.E. Research identified insights that lead to actionable solutions to increase the number of Black financial professionals and improve their opportunities for success in the financial services industry. To advance these solutions and contribute to lasting change in the industry, Nationwide has partnered with leading financial services organizations, industry partners, and HBCUs to form the Financial Alliance for Racial Equity (“FARE”).

A key 2024 FARE initiative is to understand the perceptions and challenges faced by Hispanic financial professionals as well as students considering careers in the financial services industry and implement targeted programs to increase Hispanic representation in the financial services industry. We will accomplish this by conducting primary research to understand these specific perceptions, attitudes, needs, and challenges.

Read the full Request for Proposals.

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